Showing posts with label Surf. Show all posts
Showing posts with label Surf. Show all posts

Monday, January 13, 2014

Thalia Surf Shop Laguna, CA.

The day after the Agenda show we set out to check up on shops who I've been following online that I feel do an outstanding job of telling their story about what it is that they're doing. First stop was Thalia Surf Shop in Laguna. One of the keys to having a successful shop is building community and supporting that community through events and get togethers. Thalia host art shows and shows by bands who are friends of the shop. The artist, surfers, and musicians who endorse Thalia are pretty much the ones who inspire the So Cal surf subculture.
Outside view of Thalia Surf Shop from PCH.

Address: 915 S Coast Hwy, Laguna Beach, CA 92651
Phone:(949) 497-3292
Hours:

Monday9:00 am – 8:00 pm
Tuesday9:00 am – 8:00 pm
Wednesday9:00 am – 8:00 pm
Thursday9:00 am – 8:00 pm
Friday9:00 am – 8:00 pm
Saturday9:00 am – 8:00 pm
Sunday9:00 am – 8:00 pm

Thalia does an incredible job of merchandising and story telling with imagery as you can see.


Wetsuits, surfboards, skateboards, fins, art, clothing all carefully merchandised together by someone with a good eye and good taste.

Gotta have longboards and a sleeping bag. I believe these longboards were all hand shaped by local shapers. Like I like to always say... support local first!

Pomade, books, zines, videos, slippers, and more cool imgagery.

Hell yeah! No surf shop is complete with out Gregg Kaplan's Plate Lunch Special brand. Gregg individually makes each one of these displays and hand paints the art which coincides with the artwork he does for his tees and hats. All original artwork no photoshop or illustrator creations this comes straight from inside the head of Gregg Kaplan. Did I mention that Gregg is also a local braddah from Maui!

Most of Thalia's house tees were done by collaborating artist friends like Andy Davis, Tyler Warren, and Russ Pope to name a few. The tees are of good quality and have one off artwork just for Thalia. Good deal!

Next door to Thalia is the Vans shop by Thalia. Because Thalia tells such a good story with their shop in regards to the So. Cal surf culture and its history, Vans chose  the location next door and partnered with them so that Thalia could interpret Vans the Thalia way which they nailed!

Thalia did a very tasteful display to showcase some of Vans most exclusive collections like the California Collection which is limited to select accounts worldwide. I dig the photos, artwork, and types of wood they use to put together this display. It all goes together very well and helps to tie the story together in a very sincere and tasteful way.

Simple cashwrap with a photo of Joel Tudor with just the right amount of merch.

Vans Surf hanging shoe collection. These are basically simplified versions of regular vans that are made to throw before and after surf with no socks. All insoles are made from the same materials Vans uses for their slipper line so you know these are comfy. 

More Gregg Kaplan artwork above the keiki shoe selection.

Surf photos probably done up by one of the many talented friends of Thalia.

Tuesday, November 26, 2013

Ben Aipa

     My earliest recollection of Ben Aipa was when I first moved back to Hawaii from El Paso, Texas in 1990 and I got my first job working in the surf industry for Town & Country Surf. At that time Ben Aipa was the premiere shaper for T&C  and probably in all of Hawaii. I remember all the Japanese surfers coming in and asking for Ben's boards and all the locals putting their name on a long list to get a custom shape from the man himself.

        Ben's signature "Stinger" shapes.
After a long tenure with T&C, Ben went over to Blue Hawaii Surf to work along side probably the most talented shaping stable in Hawaii. Glenn Minami, Cino Magnallenes, Wes Oshiro, and Ernie Tanaka. Ben's son Akila was also at Blue Hawaii Surf at the same time but as one of BH's top pro surfers. It was a good time for Blue Hawaii Surf back then when it came to surf. They were a force to be reckoned with.

                       Aipa SUP's

     Aside from shaping Ben is also a renowned surf coach who's worked with some of the top surfers in the world. His most recognized student was Brad Gerlach who came in 2nd place in the world in the early 90's. Currently he is coaching Koa and Alex Smith from Kauai. While Ben was giving us a brief history lesson he was also juggling calls from Alex and Koa while they were preparing for their heats in today's Vans World Cup of Surfing at Sunset.

     This board that Ben was shaping today was for the 50th anniversary of Bruce Brown's cult classic movie The Endless Summer. 

Mahalo Ben for the hospitality and tour!

Thursday, November 7, 2013

Houhai Village Surf Hostile

On this day we took a trip back to the other side of the island away from the city. This time the drive was maybe only 45 minutes to an hour. We came across this small village where there was another surf camp. When we first pulled in it looked like all it was, was a small village selling tourist souvenirs and clothing. Hidden behind all the dilapidated buildings was a beach that was in the form of a protective cove.
     When we first pulled in lunch was already awaiting us. Michael and Terry arrived first and had some cold beers and food ordered already! You know how we do!




Tsuyong, Vince, and I went next door after lunch for some coffee and and a shake. Not your typical shake though. It was kinda warm and tasted more like a whipped concoction. Definitely not the ice cold ice cream shake I was imagining.
This is Quizhuo or Alex the local village grom. He surfs and skates and this village is his playground. He's 9 years old, doesn't go to school but he's very smart and speaks and understands English very well. He lead us through all the back alleys and streets to get us to where we were going.
Local vendors in an alley deep frying chicken and some veggies.
Vince getting in on the action!
This is Houhai Bay. It's in the shape of a horse shoe so you can see clear across the other side where the back drop is the lush green mountain side.

That little spec out there is actually a guy surfing. They take nothing for granted here and a resemblance of a bump means they're going surfing! I saw some pics of this place about 3-4ft and barreling real nice!
Never ending construction everywhere. I think they just build to build but nothing ever comes of these places except for the shell.
Chuck! Our chauffeur and host on this trip! Without this guy we really wouldn't have been able to get around!
Quizhuo, Vince, Tsuyong, and Chuck


This is the flyer for the surf comp that Blue Hawaii will be sponsoring in Ryu Bay.
This was the surf hostile we visited. It was maybe a 4 floor building with rooms on all floor that could be rented.

Houhai Bay in the background view.
Dyson and Quizhou playing a game of fooseball on the rooftop bar.
Time to cool off with the crew relaxed.


The guy on the right Francesco and I forgot the other guys name (sorry). They co own this surf hostile together. Francesco also runs chinasurfreport.com this site is the official website for surfing in all of China. Francesco moved out here from Italy many years ago to start a new life and this is what he came up with.
Francesco also started Mescaline which is a surfboard company that manufactures boards here in China.
Gambling in the streets!

This was the other surf hostile a few blocks away on a different beach. No surf on this side though (wink)  just yachts and fishing boats! Better to surf the Houhai Bay side.


Fresh produce here!



Local grocery shop on a random side street. This is where you can get some of the good stuff garanz!
It seems everywhere we go in China no matter where there was a shitload of beer. I guess that's because you can't drink the water. The boys back home would have no problem with this!
Random family all getting ready to go out for a ride on the family motorcycle. Not an uncommon site by any means!
Mahalo Quizhuo for the tour of your village!